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UMAP, or User Modeling, Adaptation and Personalization is a series of conferences on systems that adapt to their individual users, or to groups of users, and collect and represent information about users for this purpose.

The conferences are supported by User Modeling Inc. which additionally manages the UMUAI Journal.

The UMAP conference series were created in 2009 after the biannual AH and UM conference series were joined to create an annual UMAP event.